A cafe marketing plan and marketing campaign is a necessity before opening your establishment. And understanding the structure of your target audience is the foundation of marketing campaigns.
Category: Cafe as business
Choose your cafe design
The first thing a guest sees when they come to your establishment is the design and interior. For your cafe to be memorable, work on the concept and the interior so that everything is thought out, from the signage to the design of the bathroom.
Create your cafe concept
As with any business, there are many pitfalls and risks in opening your own café. Not only do you have to prioritize everything from creating your menu and your future marketing concept, but you also have to keep in mind the complexities of managing your staff and negotiating with vendors.
Finding staff for your cafe
Selecting staff is, you might say, one of the most important things when opening a cafe. Draw up portraits of future candidates and think through a plan for recruiting them.